One of the questions they asked me at this interview was how do you celebrate new releases. The obvious answer: Chocolate. And I realized I need a better ritual, or at least a more finely tuned Happy Release Day celebration.
Chocolate’s a good start, of course. But this raises the question of which sort do you consume for which genre release? I suggested dark chocolate for the gothic romances. Heady, liqueur filled chocolate fits erotic romance. Maybe that spicy jalapeno chocolate for menage books?
And then there’s a matter of quality. Hersheys would be enough for a release that you loved writing. Godiva is reserved for the release of the book that tortured you with revisions and rewrites.
Today’s release is a paranormal. I think that calls for something with nuts. You guys can celebrate with me by coming up with more categories and ways to celebrate. Or reading an excerpt here and this one over here. (The best celebration I’d arrange for your participation is you, buying the book AND eating any sort of chocolate you want while you read it.)
Yeah, see? Look what I do for you. Not only have I fine tuned, but Individualized Your Celebration Plan.
How do you other authors mark a new release?


Happy release day. Enjoy that chocolate.
How do I celebrate a release. I don’t do much. Smile to myself. Promo around the web. And continue writing another book.